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Social Media and Marketing Specialist
Location:
Baltimore, MD
Description:
If you are passionate about transforming communities with a mission-driven organization, then we have the opportunity for you! Since 1939, Lutheran Immigration and Refugee Service (LIRS) has offered welcome and hope to refugees. LIRS has transformed lives with the support and hard work of people like you, to welcome the most vulnerable to the United States from sea to shining sea. We help people seeking safety from persecution in their home countries and reunite families torn apart by conflict. We resettle refugees. We protect vulnerable children who arrive alone in the United States. We advocate for compassion and justice for all migrants. Widely recognized for our expertise in implementing federal programs on behalf of refugees and migrants in the United States, conducts policy advocacy, and advances the protection and rights of vulnerable migrants. Headquartered in the beautiful Inner Harbor of downtown Baltimore we provide services nationwide through a network of staff and affiliates. Attracting and retaining the best talent is vital to our continued growth and we are proud to offer an excellent benefits package including medical, dental, vision available the first day of employment, professional development, tuition reimbursement, generous paid time off including 20 days of vacation, 12 days of sick leave, 12 paid holidays PLUS the week between Christmas and New Year's Day, 12 weeks of paid parental leave and up to 12 weeks of fully paid FMLA leave, company 403(b) contribution of 3%, an additional 7% match, Family Building benefits for reproductive procedures, adoption/foster care assistance, and an annual wellness benefit that can be customized to support your personal needs including funding enrichment classes, gym memberships, and healthy eating plans (to name a few) all in an inclusive and progressive environment! Lutheran Immigration and Refugee Service is a champion for all uprooted people. Please join us as we make a difference in the lives of newcomers. Reporting to the Chief Communications Officer, the Social Media and Digital Marketing Specialist will serve as a key member of the LIRS communications team, responsible for developing and implementing creative social media and digital marketing strategies to help increase engagement, brand awareness, fundraising and advocacy efforts. The specialist will have experience in a wide range of communications and marketing tools and tactics including social media, video, graphic design, events, paid media, SEO, web content management, and digital metrics. They will work across the organization to design and support communications-related projects and events. DUTIES Social Media Manage all social media accounts for LIRS, which includes developing proactive and reactive content, and video as needed. Develop and execute a proactive, weekly social media calendar for LIRS brand channels. Digital Marketing Grow and cultivate LIRS's supporter base through innovative digital marketing strategies. Work collaboratively to conceptualize and advance e-mail, social media, and various digital advertising campaigns and initiatives that support LIRS's organizational mission and strategic objectives, with an emphasis on heightening awareness of LIRS programs and advocacy. Assist in writing, creating, editing, delivering, and optimizing a range of communications materials including op-eds, blogs, and various external-facing materials. Analytics and Insights Track and analyze social media, digital, and web-based metrics. Monitor digital media trends and help brainstorm strategies to advance online performance; establish and report on benchmarks to measure engagement with/impact of LIRS communications efforts. QUALIFICATIONS Bachelor's Degree in related field preferred and three to four years related experience in marketing/communications, social media, digital media, online communications, or a related field; or equivalent combination of education and experience. Demonstrated knowledge of online marketing and communications strategies and tactics, digital trends, and technologies. Exceptional writing and editing skills, and the ability to develop messaging and deliver information in a compelling manner to various audiences. Ability to bring new ideas, tools, technologies, and insights to the communications team Experience tracking and analyzing digital metrics. Experience with Meta Business Manager, content management systems (preferably WordPress), CRMs (preferably Salesforce), search engine optimization, Google Analytics, Sprout Social, and graphic design applications, such as Adobe InDesign and Canva. Experience creating and collaborating on video content and live streams for social media platforms such as Facebook, LinkedIn, Instagram, and Twitter. Proactive, self-starter who works collaboratively across the organization and with vendors, managing multiple projects simultaneously, and meeting deadlines. Willingness to work outside of normal working hours as necessitated by events or breaking news Previous management experience preferred. Commitment to LIRS's core mission and values, and an ability to model those values in relationships with colleagues and partners; commitment to empowering refugees and migrants. Lutheran Immigration and Refugee Service (LIRS) is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity, or expression, or any other characteristic protected by federal, state, or local laws. We offer a competitive salary and comprehensive benefits package in an innovative and rewarding work environment. Benefits include medical, dental, and vision coverage effective on your first day of employment, 403(b) with company contribution and match, 20 days of vacation per year, tuition reimbursement, professional development and much more. Salaries are based on the latest market data and reflect the education, skills and requirements for the role. Differentials may exist based on the region and language abilities.
Company:
Lutheran Immigration And Refugee Service
Posted:
December 26 2023 on ApplicantPro
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More About this Listing: Social Media and Marketing Specialist
Social Media and Marketing Specialist is a Advertising & Marketing Marketing Specialist Job at Lutheran Immigration and Refugee Service located in Baltimore MD. Find other listings like Social Media and Marketing Specialist by searching Oodle for Advertising & Marketing Marketing Specialist Jobs.
Social Media and Marketing Specialist is a Advertising & Marketing Marketing Specialist Job at Lutheran Immigration and Refugee Service located in Baltimore MD. Find other listings like Social Media and Marketing Specialist by searching Oodle for Advertising & Marketing Marketing Specialist Jobs.